What is Pinterest? & Importance of Pinterest in Social Media

What is Pinterest and Why Should You Care?

Social Media is a fast-moving area, but for a while now it’s revolved around two main sites: Facebook and Twitter. But since late last year, a new competitor has entered the fray in the form of 'Pinterest'. It enables a new form of link sharing, so whether you want to show off your latest purchase or help friends find the best products and services, Pinterest can really come in handy. With a catchy name that plays on words and a mechanic that appeals to a broad base of users, the new social network seems to be pushing all the right buttons – but is it enough the topple the heavyweights like Facebook, and will it remain relevant enough in the long term?

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